ID Label Launches New Website and Brand Image
ID Label Inc., the industry’s premier provider of custom barcoding solutions, has launched a new website and rebranded with a new logo.
The new logo mark is a nod to a colorful two-dimensional barcode image. Upon closer inspection, it’s apparent that the mark is composed of ID Label’s initials. The composition of each “I-D-L” represents the company’s interconnected link to its employees, customers and channel partners, and its passionate commitment to product innovation and excellence.
ID Label Converts Waste Into Energy
By its very nature, the label manufacturing process can produce a fair amount of waste, from set-up material and edge trim to matrix and container waste. Unfortunately, it’s estimated that 85 percent of label industry-specific waste is sent to landfills each year.
“We take our responsibility to the environment very seriously,” said Neil Johnston, ID Label’s president and CEO. “I’m proud to say that we’re committed to sending less than one percent of our waste to landfills.”
ID Label Introduces Three New Labeling Solutions that Support Flexible Warehouse Inventory Tracking and Management
Building on its long history of product innovation, ID Label Inc. introduced three new barcode labeling solutions that allow for the easy removal and repositioning of labels on racks, shelves and totes to help warehouse executives efficiently manage and track products.
“Our new solutions support the need for inventory location flexibility, speed and efficiency, which are essential for today’s modern warehouses and distribution centers,” said Gregg Schiltz, ID Label’s general manager. “They also virtually eliminate untold worker hours that might otherwise be spent scraping and removing old labels from warehouse racks, shelves and totes.”
ID Label Hires Malcolm Aitken as Vice President of Sales
To support its continued growth, ID Label has hired Malcolm Aitken, an experienced veteran who will lead the company’s national sales team. Aitken has more than 25 years of expertise in business-to-business sales, most recently serving as vice president of sales for Serigraph, a custom graphics company targeting manufacturers of industrial and consumer products. His background also includes deep experience in materials handling and industrial equipment sales.
“We’re thrilled to have Malcolm join ID Label,” said Neil Johnston, ID Label’s CEO and president. “We achieved record revenue in 2017. Malcolm brings us a wealth of sales leadership skills that will help us continue that trajectory in 2018 and beyond.”
ID Label Invests in Cutting-Edge Digital UV Inkjet Presses from mprint
ID Label Inc. has added two high-speed digital UV inkjet presses to its advanced digital printing technology footprint. Manufactured by mprint in Germany, the new presses keep ID Label at the forefront of digital label manufacturing and design, and greatly expand the multicolor capabilities it can offer its customers.
ID Label is the first manufacturer in the USA to acquire the new mprint presses.